Palm Springs Life Magazine October 2002
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About the Cover
Auto dealers drive the Coachella Valley’s economy, generating jobs and an estimated $6 million for the desert. Cover photography by Ethan Kaminsky.
Features
Driving the Economy
The auto dealers of the Coachella Valley work hard to keep our hard-earned dollars in the desert.
By Roxanne Jones. Photography by Ethan Kaminsky.
In with the New
Three new architectural projects—the Agua Caliente Cultural Museum, the Palm Desert Amphitheater and the dual-purpose Performing Arts building—challenge the desert’s mid-century sensibilities.
By Janice Kleinschmidt.
Lessons in Teamwork
A new university campus symbolizes unprecedented cooperation between public and private institutions.
By Keith Bush. Photography by Ethan Kaminsky.
‘Alaska and Back for Less than $21’
Hang on: The Palm Springs Aerial Tramway is about to turn 40!
By Hank Stokes. Photography by Arthur Coleman.
Waiting for the Rating
The desert’s new CBS affiliate turns up the competition for TV viewers.
By Mike Sturman. Photography by Ethan Kaminsky.
Departments
The desert in a flash!
They say the desert dies in the summer. We say that’s rubbish—and run down all the new developments you’ll see this season. Plus: Olivia Newton-John returns to the Coachella Valley with a new act and Out on Film, the desert’s gay and lesbian film festival, rolls into its fifth year.
Sand To Sea
Edited by Gloria Greer. Photography by Sherri Breyer.
Horoscope
Venus vs. Jupiter. Are you prepared?
By Sherryl Nova.
Special Sections
PSL AtHome
Edited by Jeff Atwell. Designed by Bill Russom. Five designers share their fresh ideas for the new season. Three Bighorn homes win Golden Nugget Awards. Plus: Infinity pools and our comprehensive annual design guide.
McCallum Theatre Program
Edited by Jeff Atwell. Designed by Stuart Funk. The desert’s premier theatre experience returns for another great season.
Palm Springs Life Desert Guide
The only desert guide officially sanctioned by the Palm Springs Desert Resorts Convention & Visitors Authority.